Whit Ayres, March 10

Whit Ayres’ comments for the Washington Post‘s PlumLine blog regarding immigration reform and electoral trends:

GOP pollster Whit Ayres, who favors reform, tells me Republicans should take the two point rise in critical swing states very seriously.

“It’s significant,” Ayres says. “Some aspects of the future are difficult to see clearly. The increasing proportion of Hispanics in the electorates in key swing states is not one of them.”
“Swing states are by their very definition closely contested,” Ayres continues. “Many of them have been won in close races by only a percentage point or two. Changing the demographics of the state by two percentage points puts a finger on the scale in each of the swing states for the party that’s doing well among Hispanics. This underscores the critical importance for Republican candidates to do better among nonwhite Americans, particularly among Hispanics, if Republicans ever hope to elect another president.”

Ayres adds that the one-point rises also matter. “It is a sign of things to come,” he said. “States that have been comfortably red, like Georgia and North Carolina, are changing, and will become swing states unless Republicans figure out how to win significant support in the Hispanic community.”

To read the full article, please click here.