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Our History: 1986-2012
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The North Star Team

Topics We’re Polling

Capitol-Crop

Our survey on electoral reforms, conducted with our colleagues at The Mellman Group for the Bipartisan Policy Center and USA TODAY, was featured in Susan Page and Kendall Breitman’s story on March … [Read More]

Our Clients

People-Crop

North Star Opinion Research conducts polling and focus groups for a variety of conservative candidates, association and trade groups, and corporate clients. To see a list of clients, please click here. … [Read More]

In the News

News-Crop

Reporters and analysts rely on the expertise and comments of team members at North Star Opinion Research to give their stories depth and strategic perspective.  Read clips from recent articles on pressing political news. … [Read More]

From the Blog

Whit Ayres, April 20

April 23, 2014 By

Whit Ayres' comments to National Journal regarding blue-collar white voters: "Blue-collar whites have been migrating to the Republican Party ever since Ronald Reagan called them Reagan Democrats," said Whit Ayres, a Republican pollster. "It's a culture that is heavily family based, more … Read More

Whit Ayres, April 1

April 1, 2014 By

Whit Ayres' comments for CNN regarding ObamaCare and the midterm elections: Republican pollster Whit Ayers said there's a more powerful factor in voter fatigue: Obama himself. Six years into a President's term, "people get tired of that person's leadership," he said. "Especially this … Read More

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