Whit Ayres, August 14

Whit Ayres’s comments in the Los Angeles Times regarding President Trump’s approach on trade:

Republican pollster Whit Ayres said trade and trade agreements were significant factors for voters who switched from backing President Obama in 2012 to Trump in 2016, especially in the upper Midwest.

“He has certainly elevated the importance of the issue,” Ayres said of China. “Time will tell whether Americans support his proposed solutions.”

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Whit Ayres, July 3

Whit Ayres’ comments in The Washington Post on the gap between President Trump’s approval rating and views of the economy:

Yet the president hasn’t enjoyed a similar lift in his numbers. It’s evidence, Republican pollster Whit Ayres says, that voters are “evaluating Trump’s job approval based on his conduct and behavior in office rather than the state of the economy.”

“Donald Trump is a nontraditional president, and he has severed the traditional relationship between economic well being and presidential job approval,” Ayres says. “A more traditional president in this economy would have job approval in the upper 50s, maybe even 60 percent or above.”

To read the full article, please click here.

Whit Ayres, June 14

Whit Ayres’ comments in The Daily Caller regarding the President and the economy:

“A normal president with these economic numbers would have job approval somewhere in the vicinity of 60 percent,” according to Republican pollster Whit Ayres. “But Donald Trump is a nontraditional president, and he has, at least at this point, severed the traditional relationship between economic well-being and presidential job approval.”

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Whit Ayres, June 6

Whit Ayres’s comments in The Washington Times on President Trump’s reelection prospects:

Republican pollster Whit Ayres said the Midwestern states are always competitive, and polls at this point in the 2016 cycle likely showed Mr. Trump in a similar position.

“It’s the economy that’s his ace in the hole. He’s very unlikely to change his basic message regardless of what polls say,” Mr. Ayres said.

To read the full article, please click here.

Whit Ayres, May 4

Whit Ayres’ comments in the Los Angeles Times regarding President Trump’s reelection prospects:

Indeed, “a normal president with these economic numbers would have job approval somewhere in the vicinity of 60%,” said Republican pollster Whit Ayres. “But Donald Trump is a nontraditional president, and he has, at least at this point, severed the traditional relationship between economic well-being and presidential job approval.”

Currently, an average of just over 4 in 10 Americans approve of Trump’s performance in office, a number that has fluctuated in a very narrow range since early in his presidency.

“That said, a good economy obviously helps a president running for reelection,” Ayres said. “We have to see if it helps Donald Trump as much as it would have helped a traditional president.”

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Whit Ayres, July 31

Whit Ayres’s comments in The Hill regarding strong economic growth and the midterm elections:

GOP strategist Whit Ayres highlighted the most recent, bullish data on employment and economic growth and praised Trump for having sought to make the most of that news.

“It would be helpful if the president continues to pound that message, and it would make it far easier for down-ballot Republicans to win reelection or for candidates for open seats to win election,” Ayres said.

“We have a very good story to tell, but it is difficult to tell that story if it is constantly obscured by the latest controversy,” he continued.

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Whit Ayres, July 27

Whit Ayres’s comments to the Associated Press on President Trump, presidential job approval, and the midterm elections:

“Donald Trump is a non-traditional president and he has severed the traditional tie between economic well-being and presidential job approval,” said Whit Ayres, a Republican consultant and pollster.

“People are not evaluating Donald Trump based on the state of the economy,” he added. “They’re evaluating him based on his conduct and behavior in office. It appeals to Republicans and doesn’t appeal to independents and Democrats. And no change in the economy will alter his job approval so long as that relationship changes.”

The president’s approval rating is of significant concern to his party: Largely because of Trump, Republicans face even more threatening political headwinds than is typical for the party in power as they head into November’s midterm elections.
For nearly his entire presidency, Trump’s approval rating hasn’t fluctuated much outside a six-point range between 38 percent and 44 percent. It was 41 percent on Friday, according to the average of polling data by FiveThirtyEight, a web site of statistical analyses, as the president stood on the South Lawn and credited Republicans’ tax cuts and his regulatory rollbacks and tariffs for “an economic turnaround of historic proportions.”

“If he did a lot more of what he did this morning in touting the strong economy, it would make it easier for Republican down-ballot candidates to win re-election or to be elected to open seats,” Ayres said. “There is a very good story to tell. But it’s hard to tell that story if the news is being drowned out by the latest controversy.”

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Whit Ayres, February 1

Whit Ayres’ comments in The Washington Post on Nancy Pelosi’s dismissal of tax reform benefits:

Even many Democrats cringed privately at her “crumbs” comment, which they worry distracts from their larger argument over the fairness of GOP economic policies. And of course, any metaphor that involves baked goods easily lends itself to the Marie Antoinette caricature that Republicans have drawn of Pelosi.

“It sounds like something a wealthy woman from San Francisco would say,” said Republican pollster Whit Ayres.

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Jon McHenry, January 26

Jon McHenry’s comments to The World Weekly on the economy and Republican prospects in the fall:

Republican leaders plan to campaign on economic successes. The US economy has surged in recent months, with GDP up 3.2% in the third quarter of 2017 and unemployment down to 4.1%. Messaging will particularly focus on the Republican tax plan, stressing the tax cuts for the middle class set to start next month – one Republican dubbed it the “Great American Comeback.” “While many Republican accomplishments appeal to the conservative base, more money in people’s pockets appeals to everyone,” says Jon McHenry, Republican pollster, to TWW.

To read the full article, please click here.

Jon McHenry, August 16

Jon McHenry’s comments in The Hill regarding tax reform messaging:

GOP lawmakers and the Trump administration often spend a considerable amount of time discussing how tax reform will boost economic growth and business competitiveness.

Strategists suggested that it’s important for Republicans to explain how more economic growth directly affects them, and some argued that lawmakers should cut to the chase and lead their tax-reform pitches with arguments about more jobs and more take-home income.

“The most important thing is to keep it on the day-to-day things that people are focused on, which in this case is jobs,” said Jon McHenry, vice president of the GOP polling firm North Star Opinion Research.

To read the full article, please click here.